Rubin's lecture was particularly compelling given the framing device he used to open a discussion of his work: the rules of semantics. As other students have highlighted and as I believe our group presentation did, Rubin presented his work as oriented towards a mediation on and manipulation of the codes of intelligibility.
It was interesting to note that this has thus far resulted in a number of works that address text, and that Rubin's past work with visual semiotics--his failed Master's dissertation for example--seem to present as of yet insurmountable challenges for the field of programming.
This failure suggests a potent insight onto the ways in which contemporary idioms for meaning, communication, and
institutionality rely on linguistic structures. For example, linguistically modeled programming drives contemporary databases in banks, health care facilities, and schools. Additionally, the majority of our phone communication rely heavily on text, though the field is heavily cluttered with 'unreadable' signs (as Rubin highlighted during his class visit) such as emoticons.
Though I find Rubin's work draws wanted attention to processes of signification, I do wish his pieces would use form more directly to critique this information. This is perhaps why I felt that the iterations of the "listening Post" format made for boring and unexceptional art. This series has in part convinced me that what makes art 'art' relies fundamentally on the vision or alternative perspective a work provides.
Thus, I would have found Rubin's work more pertinent had he, for example, worked to develop software that could read and scour emoticons, or
flikr databases. Or, I would have been excited had his work questioned audience and space more
rigorously in his "
Moveable Type" and "Shakespeare Machine" installations, or by
further work with "Listening Post" live. Frankly, the footage of this last endeavor showed me less that the project was ill suited to theatre, than the fact that Rubin and his collaborators have NO EXPERIENCE in making live performance. This is not to suggest an elitist form of knowledge drives specific aesthetic forms, but to imply that an information cache regarding the types of meaning, resonance, and presentational/representational tropes of a particular form drive an economy of aesthetic exchange that is difficult to trade in if one does not
speak the artistic '
lingua franca.'
Restated, I would expect Rubin to make live performance art about as compelling as my computer code (I am practically a technological
illiterat). His knowledge of technology is as specialized as my knowledge of theatre and music, and it seems naive for individuals to suppose equal buying power between forms.
Interesting New Media art might be then, simply work that asks, "why this form?' I felt that I set up
Breitz to answer this question in her presentation. The purpose of questioning
Breitz's work in relation to Diane
Arbus' celebrated and groundbreaking photo
Identical Twins, was meant in part to critique the
content of
Breitz's contribution. Displaying 'difference within repetition,'
Breitz's artistic goal, has been done before--over and over again...not only by
Rochenberg, and Nietzsche...BUT LITERALLY WITH TWINS (by
Arbus). Thus, all that I am able to find
artistic about
Breitz's piece--
Factum--is it's medium. What does film do that photo cannot? What does film and the edit, or the loop, do to work that qualifies it as
ART as opposed to
REPRODUCTION?
Breitz's inability to answer this question on
Arbus then--stating that she was never really 'into'
Arbus' work (??? surely she is familiar with this cannon as an art history PhD dropout)--reads simply as reproduction that just got lucky. While I am a big believer in form
informing content (and I believe
Breitz's Factum does accomplish this), I wish that
Breitz had been able to speak more eloquently about her work within
film, and the properties of it that make her work 'art'.